Manufacturing Member

  • Sto Corp.
  • Parex USA, Inc.
  • Master Wall, Inc.
  • Dryvit Systems, Inc.
  • Master Builders Solutions, a brand of MBCC Group

Associate Member

  • Wacker Chemical Corporation
  • Poseidon Advanced Materials
  • National Gypsum Company
  • Atlas Molded Products
  • Dow Construction Chemicals
  • Plastic Components, Inc.
  • Clark Dietrich Building Systems
  • Rodenhouse Inc.
  • Wind-lock Corporation
  • Georgia-Pacific Gypsum
  • RADCO
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  • Drew Foam Companies, Inc.

Tru by Hilton

East Lancaster, PA | Hospitality

Project Specifications:

Just a horse and buggy ride away from one of the oldest towns in the United States stands a dynamic, innovative, and colorful new hotel – Tru by Hilton. The Tru franchise, which has a strong focus on millennials, recently opened its doors in East Lancaster, PA. Tru hotels feature contemporary architecture that provides high tech areas to work, play, and socialize. With multi-colored rooms and amenities, Hilton’s newest hotel chain is designed to appeal to travelers with a zest for life and a desire for human connection.

A systems approach

There is a lot to consider when designing and constructing a modern building enclosure. Heat, air, and moisture need to be managed. Local building codes must be met. Noncombustible construction requires assembly testing to validate fire performance. Architectural details must be code compliant and consistent with fire testing. The design itself needs to be constructible. All of this must occur while being on budget and providing an appearance that is fresh and attractive.

By specifying a Senergy Channeled Adhesive CI Design system and trusting BASF with code compliance, building science and architectural details; the architectural firm of Newcomer and Associates was able to focus on the colors, textures, and effects that brought the vibrant Tru by Hilton project to life.

Simple and effective

Senergy Channeled Adhesive CI Design is an adhesively fastened continuous insulation system that manages air and water with a SENERSHIELD fluid-applied air/water-resistive barrier. It reliably moves the dew point outside of the drainage plane. The benefit to Springwood Hospitality, the building owner, is a great looking building that has excellent thermal performance and durability.

The look you want

Multiple cladding appearances are visually interesting but can be challenging from a constructability point of view. This was not an issue on Tru by Hilton at Lancaster East, because it used Senergy Channeled Adhesive CI Design for the entire building. Only the finishes needed to change to create various appearances. The air/water-resistive barrier remained monolithic and unbroken, and continuous exterior insulation was installed without thermal bridges. Subcontractor coordination was easy, because R&R Plaster Drywall from Harrisburg, PA did the entire project. The result is a visually impressive building that performs well too.

The aesthetics of the project have multiple elegant design elements. The architect employed reveals cuts into the insulation to articulate the project. These create subtle breaks in the overall architecture which delicately highlighting light, shade, and shadow. At the base, an effect of a granite plinth is achieved by detailing the BASF Alumina Finish with these reveals. At various vertical setbacks and protruding geometries, the effect delineated bright, colorful alternating panels surfaced with BASF Chroma Finishes. These bright, high performance colors integrate advanced BASF technology for superior fade resistance.

Through thoughtful design, Newcomer Associates created the dynamic, youthful aesthetic expected from Hilton within the project budget. The project was so successful that the owner has another Tru by Hilton project under construction in York, PA. It is slated to open in the Summer of 2018. It will provide refreshing accommodations for millennial travelers, and eye candy for those who still travel by horse and buggy.

This project does a brilliant job showing the diverse and dynamic exterior wall cladding that is EIFS.

About The Project
Tru Hotel – Lancaster, PA
Owner – Springwood Hospitality
Architect – Newcomer Associates – Chambersburg, PA
General Contractor – Wohlsen Construction
Applicator – R&R Plaster Drywall
BASF Senergy Distributor – Miller Builders Supply

Manufacturing Member

  • Parex USA, Inc.
  • Sto Corp.
  • Master Builders Solutions, a brand of MBCC Group
  • Master Wall, Inc.
  • Dryvit Systems, Inc.

Associate Member

  • ADFORS Saint-Gobain
  • Atlas Molded Products
  • Plastic Components, Inc.
  • Clark Dietrich Building Systems
  • RADCO
  • National Gypsum Company
  • Wacker Chemical Corporation
  • Wind-lock Corporation
  • Dow Construction Chemicals
  • Georgia-Pacific Gypsum
  • Poseidon Advanced Materials
  • Rodenhouse Inc.
  • Drew Foam Companies, Inc.
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